Simon's to Open Oct. 9th


Having trouble finding healthy eats in our beloved Scruffy City? Luckily for you, Knoxville native Simon Hall is opening a Whole30 local eatery inspired by his own Tennessean roots. It will be the first Whole30 Approved restaurant in Knoxville and will open as a lunch café in the Bearden area starting October 9th on Monday-Friday 11am-2:30pm. The café will also feature grab'n'go options for your convenience. You can find this exciting, new restaurant at 5032 Whittaker Drive, Suite 3.

After moving back to Knoxville, Simon was motivated to open his eatery since healthy, restaurant options can be so few and far between – “I really wanted to bring the community a one-of-a-kind restaurant where you can grab a quick bite and still have fresh ingredients and diverse options.”

The entire menu is Whole30 Approved which means it's perfect for those who need or prefer to avoid gluten, dairy, soy, alcohol, legumes, added sugars, processed foods, and alcohol. Plus, if you're on the Whole30 program, Simon’s provides a place where you don’t have to stress about your ingredients. Check out Simon’s café menu to get an idea of his unique take on Southern-style cuisine:

Be sure to tell your friends, especially your health nuts and foodies, about Simon’s café, and if you would like more information, take a look at Simon Hall Private Chef’s website:

Join Chef Simon for a September Whole30 Journey!

Can you believe it's almost September?

Where did the summer go? If it was anything like mine it was full of family, friends and lots and lots of food. Between all the weddings, backyard cookouts, parties and other events I'm feeling a little off track.

That's why I'm starting another Whole30.

Every now and then it's nice to press pause and reset my nutrition. Not only does it help me detox my body from processed foods and sugars but it also helps me reprioritize my relationship with food. For me and a lot of Whole30-ers, September is a great time to dive back into a cleaner way of eating. School is back in session, schedules have slowed down, and life seems to settle back into a more normal pace.

My every day life is pretty consistent with a Whole30 lifestyle, but it's easy to slowly but surely re-introduce foods that, though delicious, don't always benefit my health or nutrition. The best way for me to figure out what foods have snuck back into my diet are to cut them out completely and start with a clean slate. 

That's why, for the next 30 days, I'll be following the Whole30 program. 

For those of you who have never participated in a Whole30, this means: no gluten, no dairy, no alcohol, no processed or refined sugar, no soy, no legumes, and no processed foods for the next 30 days. 

Join me on a Whole30 journey!

Whether it's your first Whole30 or your 30th, it's always more fun to make a lifestyle change in the context of community. Having some accountability and resources has been so helpful for me on my Whole30 journey and I would love to invite you to join me on yours!

For the next 30 days I'll be blogging, posting on my Instagram story, doing some Q&A, and even hosting a few events throughout the process. 

If anything, it's just 30 days. Who knows what could happen along the way?! Maybe you'll make some new friends, discover a new way of eating, reprogram your relationship with food, or try something new! 

For those interested in learning more, simply subscribe below and I'll send you an e-mail on how you can join our Whole30 community.

To help you get started, all September Whole30-ers who register below will get a September Sauce pack.

For your first week of your September Whole30 you'll get all 4 of my signature Whole30 sauces (ranch, spicy ranch, pesto and BBQ) absolutely free! I'll be sending out the Saucy September code prior to beginning our journey!

Chef Simon's September Whole30

Name *

Why Do Whole30 For 30 Days?

Why 30 days?

I get this question quite often. Why is Whole30 specifically 30 days? Why is it not shorter or something to follow as a lifetime commitment? Fad diets are all too familiar to us in today’s society, and the Whole30 challenge can sometimes be lumped into that category. However, the overall goal of the challenge is to eat whole foods while “resetting” the body for future eating and lifestyle habits. I’m sure there are many answers to these questions, but I tend to focus on the fact that this challenge is meant to create a new relationship with food.

I started my journey as someone who was constantly tired and in pain. I needed a forceful push in the right direction to get me smiling and back on my feet again. Choosing to take the Whole30 challenge is difficult and, quite frankly, a punch in the face at the beginning. But that’s the point. As I mentioned, the point of the 30 days is to reset the body. By removing sugars, alcohol and other inflammatory substances you are able to train your brain to no longer crave these items during and even after the challenge. This is when the new relationship begins to form.

Committing to the 30 days is so vital to the success of this challenge. The body begins to adjust to these new habits which eventually results in a new mindset. Your tastes begin to change and your cravings become fewer. Post-Whole30 life is the most educational and beneficial time to truly understand your body and what it needs. By ending the challenge after 30 days, you are able to discover how your body reacts to those foods that were forbidden during your challenge. From this moment, you will have a better understanding of what foods are necessary for your own unique health and which ones are harmful.

Everyone’s Whole30 journey is different. The challenges are different and even the results can be quite different. However, I do know that if I hadn’t stuck out the entire 30 days on that first challenge, I wouldn’t where I am today. Things change during the course of that month. You change. By the end of it, your relationship with food will be molded into something new, something you never thought you could achieve. Clean eating is the answer to a healthy life and it takes commitment to completely reset your mind and your body to think that way. Respect your body, respect your food and believe that you can do it.


My Favorite Whole30 Snacks

Whole30 can be tough. If you are like most people, the sudden change in diet can be shocking to your body, causing cravings you never thought you would have. But guess what! You are actually allowed to snack! Here are the top four Whole30 snacks to get you through your day as you begin your 30 day journey to a better you.

RX Bar

These bars are simple and to the point. The ingredients are listed right on the front with “no B.S.” for you to see! Avoid the flavors with peanuts or chocolate, but other than that, these bars are a fantastic midday boost when you start to feel sluggish. The ingredients are clean and satisfy any sweet craving. Keep one of these on hand at all times for emergencies or a post-workout boost. Trader Joe's and Whole Foods sell them both individually and by the box!


Not all Larabars are Whole30 approved, but a good portion of them are. If you are looking for a satisfying sweet bite, run to these. Some of our favorite flavors are cashew cookie, apple pie and cherry pie. The best tip for deciding which flavors you can enjoy is to stay away from the flavors with chocolate chips and peanuts! All of the fruit flavors and the chocolate coconut chew are good to go when it comes to snacking on Whole30.

Epic Bars

If you are in serious need of a satisfying treat, check out these Epic protein bars. They are made with natural animal proteins with some dried fruits or nuts tossed in. This is a perfect go-to if you are tired of the sweet snacks and crave something savory that's high in protein and lower in fats. With a healthy amount of protein and fat, this bar is sure to satisfy in your hungriest moments. Epic offers a variety of natural products, including various jerky strips, that can also be enjoyed on Whole30, but be sure to read your labels as not all Epic products are Whole30 friendly.

Pressed by Kind Fruit Bars

When we hear “Kind,” we immediately think of those simply delicious fruit and nut bars. However, Kind is now making a Whole30-friendly pressed fruit bar that is unlike most dried fruit snacks. Every bar contains a healthy amount of dried and pressed fruit. Some flavors add in chia, coconut and veggies just to up the flavor and nutrition game. The hearty texture and sweet, natural flavors make for a great quick fix for a sweet tooth.

Ultimately the goal of Whole30 is to reprogram your relationship with food and eliminate unnecessary or emotional eating so snack wisely and sparingly! However, if you know you’re going to be out it’s better to be prepared rather than get desperate and break your Whole30 stride!

whole30 snacks